How can we help?

We help you to distribute, protect & monetize your content in China. It is now possible to monetize your existing catalogue in a new market – worlds largest single internet market on platforms such as Bilibili, Douyin, Huya, Haokan, Xigua, Tencent…



We publish your content through the biggest video streaming platforms in China.


We deliver a wide range of influencer and brand collaborations.


We create and produce original tv-formats with influencers for the global market.

Meet the team

Anssi Rimpelä
mobile: +358(0)445132012
email: anssi (a) outpost . social

Director, producer, and operational head of departments like sales and development, Anssi Rimpela dedicated his career to the betterment of entertainment and visual media.

Rimpela has worked on localizing some of the world’s biggest entertainment brands and bringing them to the screens of Nordic audiences.

Under Rimpela’s supervision Finland has seen formats like Popstars, Idols, X-factor, Got Talent, The Block, Paradise Hotel, Fort Boyard, Farmer wants a wife, Dinner Date, The Farm, The Celebrity Splash, Sing-a-long, How clean is your house, Best Singers and many more.


Jani Joeniemi
mobile: +358(0)400727241
email: jani (a) outpost . social

Entrepreneur, producer, manager and marketer in the cultural and entertainment industry with 15+ years of history in connecting the markets of Europe and Asia. Diverse experience in managing venues, festivals, tours, conferences, trade missions and other large and small productions. Jani also works with media and entertainment companies as well as brands helping them with the right market-entry and content commerce strategy to China.

Current projects include EARS on Asia international conference series for the entertainment industry and Bigger Picture – export program for Finnish film and TV production companies to China.


Xuran Wang
Head of content

Xuran has studied arts and intercultural communication in China and in Finland. Fluent communicator in English and Chinese, experienced PR, communication and new media having worked for media and culture industries.

Yao Qin
Head of production

Experienced in project management, PR and communications. Multi language communicator in French, English and Chinese. MA in Arts and Culture management from Belgium and France,

Great content digitally and globally

We welcome all talent

Great content travels faster than ever before.

Through our services whole new fan bases are building for tv-shows, music videos, live performances, Youtuber content and animation in Chinese market.

Many of our talent has a big reach in Youtube, IG and TikTok etc. Now they have a presence in China which creates unseen opportunities to reach global audiences.